Milktub Agency helped Gumazing migrate to Shopify, redesigning their visual assets and implementing a robust international SEO strategy. The result is a more engaging, user-friendly experience that positions the brand for growth in multiple countries.
Gumazing, a brand specializing in vitamin gummies for kids, was looking to elevate its online presence across multiple countries. Their existing platform did not align with the brand’s visual identity, and they lacked a cohesive digital strategy to engage users and attract organic traffic. With a growing international footprint, they also needed an SEO strategy to optimize their content for multiple regions and languages.
Milktub Agency was commissioned to migrate Gumazing’s website to Shopify, introducing a brand-new UI/UX that better suited their playful yet professional image. As part of the redesign, we revamped all visual communication assets, including:
In addition, we developed and executed a comprehensive international SEO strategy to boost organic traffic. This included:
The goal was to engage users with relevant, localized content and enhance the overall shopping experience, ultimately driving higher conversion rates.
While the long-term impact of the SEO strategy and migration is still being monitored, Gumazing is already seeing improvements in organic traffic and user engagement due to the more brand-aligned design and enhanced content. We expect to see continued growth in conversion rates as the strategy matures.
