Shopify Migration · Ui/Ux · CRO

The Somerset Toiletry Company

Milktub Agency migrated The Somerset Toiletry Company’s website from WooCommerce to Shopify, creating a modern, mobile-optimized site that reflects the brand’s premium quality and 25-year legacy. The new site enhances their online presence, positioning them for future growth.

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Client:

The Somerset Toiletry Company

Location:

Somerset, England

Category:

Shopify Migration · Ui/Ux · CRO
Date:
September 30, 2024
01. The Challenge

The Somerset Toiletry Company, celebrating its 25th anniversary, was managing an outdated WooCommerce website that no longer aligned with the brand’s premium positioning. The site lacked the sophistication needed to showcase their high-quality products, and it didn’t offer an optimized experience for their growing number of mobile users. To mark this significant milestone, they needed a fresh, elegant online presence that reflected the heritage and quality of their brand.

02. The Solution

Milktub Agency was commissioned to migrate The Somerset Toiletry Company’s website from WooCommerce to Shopify. Along with the migration, we designed a new, modern website that emphasizes a seamless, premium user experience. The design is mobile-first, catering to the significant portion of customers accessing the site via mobile devices, while also enhancing the overall brand image and celebrating their 25-year legacy.

Key actions included:

  • Migration from WooCommerce to Shopify for improved performance and scalability.
  • A mobile-optimized design to meet the needs of their growing mobile user base.
  • A premium, sophisticated interface to reflect the brand’s heritage and high-quality product offerings.
03. The Result

The new website will be live in the coming weeks. Stay tuned for updates on performance metrics and customer feedback as we monitor the impact of this strategic migration and redesign.

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